About Chipua

Chipua is a Kenya-based social enterprise committed to transforming the local football landscape through capacity building, data analytics, and inclusive representation. We believe that sustainable football development begins with strong systems, empowered people, and clear, actionable insight. From the grassroots to the national stage, we work to strengthen the structures and people behind the game, equipping them with the tools, knowledge, and visibility they need to thrive.

Our Mission

To drive systems-level change in football by investing in people, data, and long-term development infrastructure.

Our Vision

A thriving football ecosystem in Kenya where every stakeholder has the tools and support to grow, lead, and win on and off the pitch.

What We Do

Coach Development and Mentorship

We train, mentor, and elevate grassroots coaches, with a focus on youth-centered, context-aware coaching practices.

Football Data & Insights

We collect, analyze, and translate football data to support better decision-making, performance tracking, and policy development at the grassroots level.

Representation & Visibility

We create platforms for coaches, players, and clubs who are often overlooked, helping them access opportunities, build credibility, and tell their stories.

Program Design & Advisory

We co-create football development programs with federations, counties, and organizations, focusing on impact, scalability, and sustainability.

Our Values

Equity:Everyone deserves access, not just the few who make it to the top.
Credibility:We build trust by delivering consistently and transparently.
Local Leadership:We believe in growing talent from within communities.
Innovation:We use data and creativity to challenge outdated systems.
Sustainability:We think long-term, always building for tomorrow.

Chipua is not just part of the game. We are here to change how it's played, coached, and supported. If you're passionate about building a better future for football in Kenya, you belong in this journey.